Manger of Product and Technical Operations
As Manager of Product and Technical Operations I am responsible for product development and technology for Affinitiv Digital. I manage a Scrum team of offshore Software Engineers, as well as an onsite team of Technical Operation Specialists. I manage the development of two proprietary applications that serve as the CRM, Workflow, Budgeting, Reporting, and Data Management platforms for the company. In addition, I manage our audience and website tracking from our marketing and advertising channels, such as Google/Bing Ads and Facebook, to platforms such as Google Analytics and Elastic Search.